Female power at Birner
Automotive spare parts specialist Birner wants to set a feminine accent at the Autozum in Salzburg from January 22nd to 25th, 2025.

Female power at Birner
Together with Birner, well-known and new industrial partners will present the latest innovations in the industry at the 1,000 m² stand. A special highlight awaits the female guests at the trade fair. With the Birner Women's Power Day on Friday, January 24, 2025, the company is making a clear statement and putting women in the automotive industry at the center. "With this focus, we underline that women have long since arrived in our industry and, as decision-makers, contribute significantly to the success of many companies. I therefore cordially invite every visitor to our stand to take part in the network and exchange of knowledge!" says Franz Lettner, Managing Director of Birner GmbH, looking forward to numerous participation.
The women's power program begins at 11:00 a.m. directly at the Birner stand with networking opportunities and sets exciting accents with discussion sessions. Under the motto “Challenges in Daily Business – What motivates women in the automotive (after)market?” Industry experts discuss their experiences, opportunities and challenges. During a joint tour through the Birn digitalization theme world, the automotive specialists are presented with the latest digital tools to simplify daily workshop processes. The aim of Women's Power Day is to further strengthen empowerment and diversity in the automotive industry.