The Tire Cologne: Strong comeback
A good atmosphere, an international audience and many exhibitors helped the tire trade fair in Cologne make a strong comeback.

The Tire Cologne: Strong comeback
The Tire Cologne, which was held last week, can report a strong trade fair performance. Particularly in view of the current geopolitical situation, the trade fair was convincing across the board with around 12,000 trade visitors from 100 countries.
The approximately 300 exhibiting companies and brands from 35 countries were very satisfied with the pleasingly high visitor frequency, the internationality and the convincing quality of the trade visitors. In addition to the catalytic function for international industry business, the trade fair was also able to provide important impetus as a topic driver.
In the companies' presentations, but especially in the conference and event program, solutions on the topics of sustainability, digitalization and the future of mobility were shown and discussed - says the organizer Kölnmesse. "The Tire Cologne has delivered impressively, as an international industry platform and as a pointer for the future. This is the perfect template for taking the 2024 trade fair to the next level," is the summary of Oliver Frese, Managing Director of Koelnmesse.
The trade fair in Cologne presented innovations and products from the segments of tires and wheels, automotive services and workshop supplies, tire retreading and used tire recycling and disposal.