New campaign from the 2-wheel trade

New campaign from the 2-wheel trade

The situation for local motorcyclists and motorcycle dealers is certainly not rosy: On the one hand, driving bans in Tyrol, which will most likely be reintroduced this year. On the other hand, the increase in NoVA and motor-related insurance tax. Unfortunately, people have already gotten used to the local speed limits exclusively for motorcyclists on winding roads. 

Reason enough for Ferdinand O. Fischer, spokesman for 2Radhandel, to mobilize with a new campaign including celebrity support. The slogan is: “It’s better to go quietly into the future than loudly out!” 
By the way, the originator of the slogan is Wolfgang Böck, actor and passionate motorcyclist. 

In the press interview, Fischer addressed four topics that are important for the 2-wheel trade:

“The driving bans in Tyrol, which are based on a registered stationary noise of a maximum of 95 dB, are a completely unsuitable means of reducing noise, since the stationary noise says nothing at all about the noise development when driving.” Despite discussions with politicians, which, according to Fischer, were not at all successful, we have to stay on the ball. If necessary, there will be another demonstration by local bikers next summer. 

The 2Radhandel spokesman also emphasizes that the tax increases would be disproportionate: “On average, a two-wheeler has half the CO2 emissions of a car. It only takes up a quarter of the parking space and traffic jams don’t produce motorcycles or scooters either.” Therefore, politicians should not punish two-wheelers with tax increases, but should actually promote them or not make them any more expensive. 

The campaign aims to create awareness - including in the motorcycle community itself - that riding a motorcycle does not necessarily have to be loud. In a celebrity video clip, Dominic Heinzl, journalist and TV presenter, sums it up: "Politicians want to ban us from riding motorcycles. That shouldn't be allowed. That's why we have to draw attention to ourselves." But no longer with acceleration and volume, but with understanding and consideration for the neighbors. Therefore, it is better to reduce the speed a little and let the neighbors relax so that they can continue to cruise through the foothills of the Alps. 

Ferdinand O. Fischer also makes a stricter appeal to motorcycle manufacturers: “We need approved motorcycles that are quiet not only in the prescribed speed range.” This primarily refers to flap exhaust solutions, as are already used by most manufacturers. In a certain speed and rpm range, a flap closes the exhaust significantly in order to achieve lower noise levels. 

According to 2Radhandel, there are 850,000 2-wheel owners across Austria, securing 41,000 jobs or generating 0.89 percent of GDP.
“If you cut motorcyclists, you cut 10 percent of the population eligible to vote,” Fischer concludes.