Exciting car auction for dealers

Exciting car auction for dealers

Auto1.com makes the vehicle inventory available online in real time to registered partner dealers as part of a so-called “catalog auction”. Allane Mobility Group is simultaneously expanding its marketing network to include more than 60,000 active buyers in 30 markets in Europe. The Allane Mobility Group sees the collaboration extremely positively, explains Andreas Birgmann, Director Remarketing at Allane SE: “With its focus on the digital business model for commercial vehicle trading, Auto1.com is an ideal partner for us to efficiently market our leasing returns and fleet vehicles.”

The “catalog auction” takes place weekly and includes 250 to 300 high-quality leasing and fleet vehicles of various brands and models. During the so-called “catalog phase”, buyers can inspect the vehicles for seven days, add them to their own wish list and place bids directly. The “turbo phase” begins every Thursday at 11 a.m. The vehicles are presented one after the other for a short period of time. At this moment, buyers have the last chance to submit their final highest bid for the coveted vehicles and win the auction. After the auction, buyers benefit from the extensive logistics coverage provided by the Europe-wide Auto1 logistics network with 300 partners. "Thanks to our very active buyer network in Europe, our new partner Allane Mobility Group benefits from dynamic bidding behavior and, as a result, best prices. Car dealers, in turn, are always looking for high-quality vehicles, especially these days due to the vehicle shortage, which they can buy at market prices and market profitably," says Martin Stache, Head of Remarketing Austria at Auto1.com. The catalog auction is now accessible to all registered partner dealers across Europe in over 30 markets. Interested parties can contact us at www.AUTO1.comRegister and then receive access to the catalog auction.