Personnel: New Peugeot Marketing Director

Personnel: New Peugeot Marketing Director

As of July 8, 2019, Bernd Pfaller took over the marketing directorate at Peugeot Austria. Pfaller has been responsible for Nissan's marketing agenda in Austria for the last seven years, and before that also for dealer network development there. The graduate of the Vienna University of Economics and Business, who can also build on a study period at the University of Technology in Sydney, previously held various positions at a food discounter, at a fast food chain and in the management of the Pfaller car dealership in Tulln. With this step he follows Marc de Kergariou, who took over the management of DS Automobiles in Austria at the beginning of July. 

Bernd Pfaller: "Peugeot is a great brand with a very long history and extremely attractive vehicles. I am very pleased about my involvement in Groupe PSA and I would like to work intensively over the next few years to make the brand even more desirable and to accompany it into the electric age. We will also focus heavily on the B2B business, which has become a key success factor for a mobility brand."