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Liqui Moly is once again the most popular oil brand
For the eleventh time in a row, Liqui Moly has been named the best oil brand by the readers of Auto Zeitung.
Liqui Moly is once again the most popular oil brand
Having entered the race as the most popular lubricant of the previous year, Liqui Moly continued to beat the competition in this year's readers' choice Car newspaper at a distance until the end. The feat of being the first to cross the finish line from first position is called a start-finish victory in racing. "This requires strong nerves, discipline, skill and a high level of fighting spirit. We demonstrate all of this year after year, even under the most difficult conditions, as the past few months have shown," says Managing Director Ernst Prost. In Formula 1, a consistently high level of performance distinguishes good drivers from worse ones. The same is true for lubricant manufacturers.
Ernst Prost sees another parallel to motorsport: no matter how talented and eager the driver may be, if the team around him only does mediocre work, his chances of winning would drastically decrease. "Success is never a one-man show. We are only successful because we at Liqui Moly all pull together." This solidarity is essential in exceptional situations such as the current pandemic. “Our company size and our collegial approach to each other enable lightning-fast adjustments to the respective situation.”