Denzel Graz: Prisching takes over

Denzel Graz: Prisching takes over

On September 2, 2019, Wolfgang Prisching took over management of the Denzel location in Graz. With the Graz native, the Denzel Group is relying on an experienced manager who knows the local market very well. Wolfgang Prisching has been working in the automotive industry for over 30 years and brings with him solid, successful experience in the service and sales area of ​​premium brands.

Customer orientation and market proximity as a credo

Graz car expert Wolfgang Prisching is convinced that buying a car is and remains a matter of trust. Therefore, the values ​​of customer orientation, handshake quality and honest, well-founded advice are his top maxim for long-term customer relationships. It is particularly important to Wolfgang Prisching to focus on these values ​​together with his team in Graz. "My goal is that our customers enjoy coming to us because we are a good host. We not only want to meet our customers' expectations, but also regularly exceed them and thus surprise them positively. It is therefore important to us that we can meet our customers' expectations in the best possible way with a well-trained team," says Prisching

Denzel Graz is one of the largest multi-brand car dealerships in Styria. In addition to Hyundai and Mitsubishi as well as the Italian brands Fiat, Fiat Commercial Vehicles and Alfa, Denzel will increasingly concentrate on the young and annual car segment. Following this strategy, a young car center has already been established for the BMW brand.  "Attractive BMW young and annual cars with price advantages of up to 40% are particularly sought after on the market and can be offered in the future by tapping new sources of purchase, says Prisching. Only the Denzel Group, as the largest and most important BMW dealer in Austria, has these options. In addition, there is over 80 years of experience with the BMW brand in Graz.