This is the most expensive Volvo in the world
This seemingly ordinary Volvo is being offered for sale in New York by its private owner for $20 million. And most likely there will be grit about it. The reason lies in a small but subtle detail.

This is the most expensive Volvo in the world
The devil is in the details, they say. But sometimes it's the other way around, namely that just one detail makes a positive difference. This is the case with a very special car deal that is currently causing a stir in New York. A seemingly normal old Volvo is being offered for sale there for no less than $20 million.
Of course, the car itself is hardly worth anything. Yes, but a small detail. When New York State began selling custom license plates in the 1970s, one family had an obvious but almost brilliant idea: They grabbed the license plate with the custom text “New York” so that the license plate would read “New York, New York.” “I suggested it to my father back then, I knew it was something special,” says the man, whose family has been driving around with this license plate for more than 40 years. Postscript: “I didn’t realize how special this would be, though.”
A truly unique piece
Now he's selling the license plate and his Volvo for no less than $20 million. The reason for the such high price is clear: the good piece (the license plate, not the Volvo) is truly unique and therefore of great interest to collectors. Newa York is full of souvenir shops offering this exact license plate for sale, but only one is actually approved for road use. The buyer can transfer the license plate to his name and also use the plate for another vehicle.