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Audi achieves financial targets for 2019
The German premium brand says it has achieved its financial targets for 2019 despite difficult conditions.
Audi achieves financial targets for 2019
Audi has managed stably through a challenging 2019 financial year. The manufacturer deliberately reduced the WLTP inventory and achieved deliveries of the Audi brand slightly above the previous year in an intensely competitive environment. TheSales revenuein the amount of €55.7 billion. reflect the high demand for SUV and luxury class models. The operating result and the operating resultReturn on salesto reach€4.5 billion or 8.1 percent. The Audi Transformation Plan (ATP) generated €2.5 billion in 2019.
The significantly strengthened spending and investment discipline also reflects the improved return on capital (12.7 percent). This year, Audi is pushing ahead with its electrification offensive with numerous electric models. The company is also now deepening its synergies with the Volkswagen Group in software development. Against the background of the spread of the coronavirus and the unclear effects on the economy, the manufacturer is looking forward to a year of 2020 with major challenges and is focusing on the health of employees worldwide as well as the liquidity and stability of the business.
Deliveries of the core brand Audi gained significant momentum, particularly in the fourth quarter: In a declining overall market, Audi ended the year with a delivery increase of 1.8 percent (1,845,573(2018: 1,812,485)Vehicles). The luxury class and SUV models were very well received by customers, such as the fully electric Audi e-tron and the new Q8.